Maximizing Fundraising Potential with Data-Driven Strategies

June 10, 2024

In alternative investments, fundraising success hinges on the ability to harness data effectively. Traditional methods of fundraising are becoming outdated, prompting professionals to seek solutions that streamline processes. Enter Link for Preqin, which brings data-driven fundraising directly into the InvestorFlow platform. The integration spurs fundraising by giving users understanding and visibility into investors. Here’s how InvestorFlow leverages data to drive fundraising success:

Integrated in your workflow: InvestorFlow embeds Preqin's extensive investor data directly into daily workflows. Users get access to investor firmographic data, news, and commitment information without ever leaving the InvestorFlow platform.
Turn data into next steps by identifying qualified new investors through advanced searches of Preqin data, using filters such as asset class, region, strategy, and keywords. Armed with this knowledge, fundraisers can shorten the time spent on discovery, build targeted investor lists, and have more informed conversations.
Benchmark the fund landscape to locate underperforming funds and craft targeted campaigns aimed at attracting investors seeking better performing opportunities.
Stay ahead: In the world of fundraising, being up-to-the-minute is crucial. Link for Preqin alerts users to new Requests for Proposals (RFPs), keeping you abreast of the market.
Enhanced communication: Craft enhanced tear sheets that keep your team aligned and informed on investors' portfolios. These tear sheets provide valuable insights into asset class allocations, commitment levels, and other pertinent information, fostering better communication and collaboration within your team.

By drawing on the power of data through integration with Preqin, InvestorFlow hones the fundraising process. To learn more about how Link for Preqin can accelerate your fundraising, contact your account manager or schedule a demo today.

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